Jewelry Snow Globe Animated GIF
Victor Corporation
Photoshop, Illustrator, After Effects
Creative Director, Designer, Animator
Jewelry Photography by: Tom Tragale
This animated GIF was created to promote the Holiday Wishes flyer shown below and to advertise the bridal and fashion jewelry on the cover. The GIF was shown on social media to engage both b2b and b2c customers. This Holiday Wishes flyer was the most ordered flyer to date from jewelry stores across the country.
Animated Snow Globe
The snow globe was recreated in Photoshop because the original stock image had snowflakes that were flatted in the composition. After, the snow globe was recreated, I created the flying snow inside the snow globe and the snowflakes outside the globe so that they could be animated. The snow, jewelry, and Holiday Wishes title was animated in After effects and brought back into Photoshop to create the GIF.
Holiday Wishes Printed Flyer
Promotional flyer that was used by hundreds of jewelry stores across the country. Backgrounds were created by combining multiple stock images including soft wavy lines and snowflakes. Jewelry was retouched and laid out in Photoshop. I created the copy to compliment the jewelry on each page.